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It’s likely that you know what embossing (or debossing) is, but just in case you’re not 100% we’ll explain quickly here. Embossing is typically done by using a metal die or plate that contains the shape, lettering or image you want embossed that is then pressed into the paper of your print so that it raises (or depresses in the case of debossing) the shape, lettering or image you want off of the paper. Pretty simple.
The big thing about embossing is that it attracts more people to your piece. Think of a time where you were presented with an item that had a unique texture, you probably touched it to experience the sensation of whatever that texture was going to provide. As humans we can’t help it! Our curiosity is what makes embossing so effective and why you should consider including it in your next printed project.
Another big reason to include an embossed design is that it makes the piece stand out to your audience. With most prints being flat and what we’ll call “one dimensional”, this embellishment creates a 3D look which draws attention to it among a sea of boring alternatives. You can also add laminates or gloss finishes to the embossed areas to make them stand out even more.
What Printed Products are Most Popular to Emboss?
Nearly every type of printed product can be embossed which gives you the freedom to think creatively about what you want to embellish and how you want to do it. The more creative you can be on this the better.
If you are thinking about getting something embossed and don’t know what to start with we’ve put together a shortlist on the most popular printed items that customers across the U.S. are getting embossed most often.
- Business cards
- Presentation Folders
- Case Cards
- Bottle Neckers
- Boxes or Packaging
If you are looking to accentuate your print and turn it into a high-impact piece then an embossed design may be your best option!.
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Phone: (707) 927-1315